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Industries · Serviced Apartments

Digital Marketing Company for Service Apartments

More long stays. Fewer empty nights. Pricing, distribution and marketing for serviced apartments that serve corporate guests, relocating families and short-stay travellers.

Friends relaxing in the living room of a serviced apartment
  • 800+hotels served since 2016
  • 48cities across 18 Indian states
  • 23k+room nights sold every month
  • 7international markets
Quick answer

Hospitality Minds is a digital marketing and revenue management company for serviced apartments. It helps operators win corporate long stays through SEO, LinkedIn and corporate rate plans, set weekly and monthly pricing alongside nightly OTA rates, rank on Booking.com, Airbnb, MakeMyTrip and Agoda, and fill weekends with leisure offers. Relo Homes in Powai held ARR in the Rs 5,000 to Rs 7,500 range with this approach.

Friends in a serviced apartment living room
Overview

Why Serviced Apartments Need a Different Marketing Plan

Serviced apartments sit between hotels and rentals. Guests include project teams staying for weeks, professionals relocating to a new city, families between homes, medical travellers and short-stay guests who want a kitchen and more space. Each finds you differently.

Short stays come mostly through OTAs such as Booking.com, Airbnb, MakeMyTrip and Agoda. Long stays come through Google searches, LinkedIn, HR and admin teams, and direct corporate tie-ups. Pricing must work for one night, one week and three months at the same time.

As a digital marketing company for service apartments, Hospitality Minds manages both sides: nightly rates and OTA ranking for short stays, and corporate sales, SEO and long-stay rate plans for extended stays.

This page is for
  • Serviced apartment operators near business hubs
  • Corporate housing and extended-stay brands
  • Apart-hotels mixing hotel and apartment inventory
  • Owners converting residential buildings into serviced stays
Common challenges

Challenges Serviced Apartments Face

Two kinds of guest, two kinds of pricing, one inventory.

01

Weekday and weekend imbalance

Corporate guests leave on Friday, and weekends go quiet.

02

Pricing across stay lengths

Nightly, weekly and monthly rates must make sense together without undercutting each other.

03

Long stays blocked by short ones

Without inventory rules, a few one-night bookings can block a profitable 30-night stay.

04

Low visibility for long-stay searches

Many operators rely on OTAs and miss Google and LinkedIn searches from companies.

05

Corporate relationships

HR, admin and travel teams need regular follow-up and clear long-stay agreements.

06

Listings that look like hotel rooms

Photos and descriptions miss the kitchen, workspace and living area that justify the stay.

How we help

How Hospitality Minds Helps Serviced Apartments

Nightly revenue and long-stay revenue, managed together.

Stay-length pricing

Your revenue manager builds nightly, weekly and monthly rate plans that work together, with rules that protect long stays.

Corporate long-stay demand

SEO for business-district searches, LinkedIn outreach, Google Ads and corporate rate plans bring HR and project-team bookings.

OTA ranking for short stays

Optimised listings on Booking.com, Airbnb, MakeMyTrip and Agoda, with photos that show the apartment, not just the bed.

Weekend fill

Staycation, family and group offers and OTA promotions for leisure guests when corporate demand drops. Specialist brands: revenue management and OTA work is delivered through RevAlpha, and digital marketing through Digital for Hotels. Both are Hospitality Minds brands, so your property has one team and one point of contact.

Services

Services for Serviced Apartments

Why Hospitality Minds

Why Serviced Apartment Operators Choose Hospitality Minds

We price for every stay length

Most agencies only market. We also set the nightly, weekly and monthly rates.

Short-stay and long-stay channels

We manage OTAs and corporate demand together, so one does not crowd out the other.

Proven in Powai

Relo Homes, a premium serviced accommodation in one of Mumbai's busiest business hubs, is one of our case studies.

800+ properties of experience

Hotels, resorts and serviced apartments across 48 cities.

Case studies

Serviced Apartments We Have Helped

Rs 5,000 to 7,500ARR held

Relo Homes

Powai, Mumbai

A premium serviced accommodation property with weekday dips and limited OTA visibility. Demand-based pricing, long-stay rates for the relocation segment and a new photo gallery helped ARR hold in the Rs 5,000 to Rs 7,500 range, with more direct and repeat bookings from corporate guests.

Read the case study
FAQs

Serviced Apartment Marketing FAQs

Still have a question about your property? Talk to the team that runs the work.

How is marketing for serviced apartments different from hotels?

Serviced apartments serve companies, relocating professionals and families on long stays as well as short-stay guests. Marketing must reach corporate decision-makers and long-stay searches, and pricing must handle weekly and monthly rates alongside nightly OTA rates.

Which channels bring bookings for serviced apartments?

Short stays come mainly through Booking.com, Airbnb, MakeMyTrip and Agoda. Long stays come through Google search, LinkedIn and direct corporate tie-ups. Hospitality Minds manages both.

How can serviced apartments get more corporate long-stay guests?

Use SEO for searches near business districts, Google Ads, LinkedIn outreach to HR and admin teams, clear corporate rate plans and a website that makes monthly enquiries easy. Follow up every enquiry the same day.

How should serviced apartments price weekly and monthly stays?

Build stay-length rate plans that give a fair discount per night as the stay gets longer, but never below what short stays would earn on the same dates. Add minimum-stay rules on peak dates to protect long bookings.

Can you help fill serviced apartments on weekends?

Yes. Staycation offers, family and group packages and OTA promotions attract leisure guests when corporate demand drops.

Do you work with apartments listed on Airbnb?

Yes. We optimise Airbnb listings alongside other OTAs and keep rates and availability in sync through a channel manager.

Free audit

Fill Your Apartments for Longer

Book a free audit. We will review your rates, listings and corporate pipeline and show how to grow long-stay revenue.

Tell us about your property